IN COLLABORATION WITH
PRESENTS
DIGITAL CREATIVITY
The Digital Customer Experience and Loyalty Conference
November 6th 2014, London ( United Kingdom )
Google London, 1-13 St Giles High St, WC2H 8AG, London
THE EVENT
With an increased focus on the individual customer in a digital world, customer experience management is an essential part of any business.
Changing the focus from a segment of customers to the individual customer raises the questions:
How to relate to the customer in the digital world?
Applying network and technology, what are the latest thoughts and developments?
The conference will provide you invaluable insights into how the customer experience and customer loyalty champions deal with customers in the digital world through real life business cases.
Speakers will include Google, Saxo Bank, LEGO, Ogilvy, Bang&Olufsen and many others.
We only have 100 available seats!.
So please register today as tickets will go on a first-come-first-served basis. Please note the deadline for registration is 22 October 2014.
THE PROGRAMME
08.30 – Registration and Coffee
08.55 Welcome by Gunnar P. Larsen, Danish-UK Chamber of Commerce
The day will be moderated by CEO Jeanette Carlsson, @newmedia2.0
09.00 Navigating in the Smart Society: Meet tomorrow’s Global Citizens Futurist, Visionary Thinker and Copenhagen Goodwill Ambassador Anne Lise Kjær, Kjaer Global
09.30 Digital Business – Business Development – Devices for Work Rune Bentien, Google
10.00 Digital mass-customization – targeting sophisticated traders in today’s digital marketplace – Chief Marketing & Public Relations Officer Uriel Alvarado, Saxo Bank
10.30 – Break and Refreshments
11.00 Building Social Media Value Brick by Brick – Global Director of Social Media & Search Lars Silberbauer, LEGO Group
11.30 User experience in the Game Development – Director of User Experience & Insights Dr. Antti Aaltonen, Rovio Entertainment
12.00 Experience Panel – Moderated by CEO Jeanette Carlsson, @newmedia2.0
12.30 – Lunch
13.30 Consumer Insights & Best Practises – Nick Peart, Zendesk
14.00 Content doesn’t matter – Associate Director, Digital Strategy Matt Holt, Ogilvy
14.30 Customer Experience and share of heart drives your bottom line – Director Morten Schrøder, Wilke
15.00 – Break and Refreshments
15.30 How interior design becomes an experience through a branded space – Creative Director Johannes Torpe, Bang & Olufsen
16.00 Experience Panel – Moderated by CEO Jeanette Carlsson, @newmedia2.0
16.45 – Wrap up & Networking
17.30 – End of programme
THE SPEAKERS
REGISTRATION & PRICE
DUCC Members and guest of members £156.00 GBP
Non-members £312.00 GBP
Please note the deadline for registration is 22 October 2014.
For signing up, please call +44 (0) 207 259 6795. Or visit The UK-Danish Chamber of Commerce Event Page.
Tag: @newmedia2.0, Bang & Olufsen, Brand Experience, Brand Marketing Management, Branding agency, Customer Loyalty, Danish Chamber of Commerce, Digital Brand Experience, Digital Customer, Digital Customer Experience, Digital Marketing, Digital Marketing Agency, Digital Marketing Case Histories, Digital Marketing Management, Digital Marketing Workshops, Digital Strategy, Digital Transformation, Digital Transformation Experts, DUCC, Esperti Brand Management, Esperti Branding, Esperti Content Marketing, Esperti Digital Transformation, Google, Google London, Google UK, Google United Kingdom, Innovative Customer Experience, Kjaer Global, Lego Group, Marketing agency, Ogilvy, Rovio Entertainment, Saxo Bank, UK-Danish Chamber of Commerce, Wilke, Zendesk
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