Advanced Course in Strategic Brand Management at LSBF - London School of Business & Finance - May 2015

"Employer Brand Marketing Definition"

Advanced Course in Strategic Brand Management at London School of Business & Finance, 16-20 March 2015, London - UK

Davide Scialpi keynoting at Imperial College Business School about Global Brand Marketing in the Digital World

RDO realizza il Sito Web e la Social Media Strategy della "CASA VACANZA TRULLI LA GINESTRA"

"DIGITAL CREATIVITY"- "The Digital Customer Experience and Loyalty" Conference by DUCC - UK, Danish Chamber of Commerce at GOOGLE LONDON, November 6th 2014

"Firm doesn't sell" McKinsey' Quote

"Strategy is choosing what not to do!" Micheal Porter' Quote

"If you want engage, you must engage!" Karen Martin' Quote

"Markets are Conversations" Cluetrain Manifesto' Quote

"We are shaped and fashioned by what we love" Johann Volfgang Van Goethe' Quote

"I will lead, not follow!" Anthony Robbins' Quote

"It doesn't really matter if you are a Brand or a Person. What really counts today is telling a valuable story!" Davide Scialpi' Quote

"Value isn't the next big thing. It's the only thing" Luis Gallardo' Quote

"Employer Branding is a Marketing Strategy" Davide Scialpi

"Each of us needs of all of us and all of us needs each of us" Jim Rohn' Quote

"The only way to beat the competition is to stop trying to beat the competition" W.Chan Kim & R. Mauborgne' Quote

"Marketing and Innovation produce results. All the rest are costs" Peter Drucker

"Your Brand is what people say about you when you are not in the room" Jeff Bezos

"Your Brand name is only as good as your Reputation" Richard Brandson





Role: Senior Account Director
Job Type: Permanent
Salary: £70,000 – £80,000
Location: Center London

Role Characteristics:

RDO DIGITAL is the Reinventa Dee Oceans division focuses in large high end Web design/development and Mobile Experiences.

We are looking for a Senior Account Director.

She/He will lead and deliver on industry leading blue chip clients on high end web builds and mobile apps.

Key skills for this role are excellent client relations and leadership and a high technical understand on web design and mobile.

Role Responsibilities

Client Relationships: Building a strong relationship with senior client contacts and providing insightful, business driven ideas and information which positively impact the client’s business.

Account Management: Leading and inspiring the creative and account teams to ensure consistent, timely and excellent delivery of projects
Ensuring correct resource is available
Working with RDO UX Specialists.
Working with Managing Director to create insights and innovative ideas that drive creative excellence.
Providing inspiring and strategic marketing input to client presentations.
Main Reference and Spokesperson at senior client, events and all agency meetings.
Overseeing the team on impeccable program execution and overseeing campaign evaluations on all relevant projects to generate actionable insights to inform about future projects.

Business Development Skills: Considering growth of the account at all times including looking at ways of working to improve efficiencies and profitability, or developing our offering to the client.

Financial Skills: Actively manages direct reports to ensure profitability of your Client’s accounts through effective financial planning and management and leverage all additional revenue opportunities within existing Client base.

Ideal Skills and Experience:
Experience working in integrated agencies.
Strong Web Development experience
3/4 years (min) as an Account Director
Strong Client Service orientation
Understanding of database management

To apply for this role please send us your cv at:
Recruitment Center



Role: Internship Strategic Marketing / Digital Marketing
Job Type: Internship
Salary: 600 (gbp) pounds per month
Length of internship – Flexible – internship between 3-6 months.
Location: Center London
Time Commitment – Full time or Part time as we understand you may have university engagements.

Internship Activities:

Together with the CEO, the intern will be involved in studying strategies to increase market shares and beating competitors.

Market Research and Strategic Analysis. Market researches will require knowing RDO industry and niche in the market inside out. We will be using this knowledge to form partnerships with the right companies and dealers.

Glocalization. We are entering several markets across the world. Intern will be involved in identifying local cultural and social variances that we should optimize our solutions for. This includes managing a team to localize the copy of marketing materials, identifying culturally significant images to place within our communications and interfacing with local advocates and strategists.

Marketing. Intern will be involved in developing marketing materials and contents for our local partners. Social marketing tasks will include managing an audience and all the channels we use to communicate our messages. Which means engaging with followers and developing buzz about the product value propositions across the web. Marketing duties will also require a data focused approach that can lead us to analyze different markets and figure out the best ways to optimize our strategy globally. Furthermore, the assignment will require following and interacting with strategic marketing teams to identify the best channels through which we should promote our solutions.

Business Development – Partnerships are an integral part of RDO’s growth strategies and enable much of the traction RDO has been able to achieve in a short period of time. Intern will be involved in business development activities that will include identifying and managing potential partnerships, interfacing and pitching to partners by developing pitch stories that will be seen by managers from RDO Clients..

Value Proposition as Employer As a company who works with top brands around the world, we can connect interns with future Marketing and Digital Marketing positions after RDO. So, we build your Personal Brand and we open the doors of your future.

To apply for this role please send us your cv at:
Recruitment Center



E-Mail: or T: T. 00447417478242 (UK) or 0039 3289251290 ( London Local Time )

RDO, REINVENTA DEE OCEANS, Helping Brands become People..and vice versa!